I’m Emma
Meet the mind behind the style magic
Fashion Hotbox is a fashion and Iifestyle website that focuses on affordable stylish trends paired with the occasional luxury investment piece. Although readers love keeping up with the latest trends in fashion, beauty and skincare without having to spend a fortune, they still enjoy investing a little more in classic luxury pieces, high-end skincare and beauty products.
Behind the person
From fashion blogger to exec
Emma launched Fashion Hotbox as a creative outlet during her college studies a decade ago, unknowingly kick-starting her path to entrepreneurship. Emma graduated magna cum laude with honors from Amherst College with a B.A. in psychology (2013) and received her MBA from Columbia business school in May 2018.
Earning over 330,000 dedicated followers on Instagram, Emma has been inspired by all the positive feedback she has received on Fashion Hotbox throughout the years and the various connections she has made throughout the world. The fashion hotbox platform has allowed Emma the opportunity to partner and collaborate with major brands such as Herbal Essences, Tobi, Revolve, Bloomingdales, L’Oreal, Amazon Fashion, and Uniqlo, among dozens of others.
While in Columbia Business School, Emma further fostered her entrepreneurial spirit in launching Blogging Means Business, a digital resource for bloggers who want to start, grow, and monetize a blog/website. The start-up aims to motivate and teach bloggers and aspiring online entrepreneurs to maximize brand building and earning potential. Her digital courses and e-books seamlessly integrate fundamental business building principles with specific step-by-step strategies Emma used herself to earn a full-time income blogging.
Emma has experience and expertise in both the business and blogging world, which uniquely allows her to understand and deliver the specific results brands are looking for in campaigns, whether it is driving brand awareness, engagement and traffic, or conversions through sales. She is ultimately able to pair her creative eye for creating engaging, high-quality content with a business-minded approach that comes from her MBA and professional experience in private equity finance.
To contact Emma about collaborations, advertising, features, and/or interviews, please email hello@fashionhotbox.com.
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This is my journey
2012
The year I started my blog
I started Fashion Hotbox as a hobby and creative outlet my junior year of college at Amherst. I got invited to my first fashion show at NY Fashion Week my senior year of college, and needless to say this was the highlight of my year!
2018
Graduated from Columbia Business School
In 2018, I graduated with my MBA from Columbia Business School and started my career in both full-time blogging and marketing consulting. I’ve seen worked at multiple startups as a marketing executive (Head of Marketing and VP of Marketing), as well as continued to pursue my blog.
TODAY
Still sharing my passion for fashion
As I take a break in my marketing executive career to have my first baby (yay!), I’ve come back to my blog as source of inspiration and to quench my entrepreneurial thirst once again. I’m looking forward to discussing all things fashion, beauty and lifestyle.